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Rutronik将Samwha E-Caps授权业务扩展到大中华区

发布时间:2013-07-12 来源:陈路,《电子元件技术网》内容开发总监 责任编辑:Cynthiali

【导读】Samwha E-Caps被韩国政府誉为世界级质量产品,Rutronik以前是它在全欧洲市场的主要代理商,但从今年7月起,Rutronik也将在大中华区销售Samwha E-Caps。日本Rubycon、Nichicon和Chemicon从此将在中国汽车、照明和工业应用市场遇到真正的挑战。

从今年7月开始,Rutronik也将开始在大中华区分销Samwha的整个产品线,包括E-Caps(电解电容)、聚合物电容和双电层电容。以前,Rutronik与Samwha签订的分销协议仅覆盖全欧洲市场。

Samwha is one of the leading manufacturers of electrolytic capacitors and is Rutronik's largest partner in this sector. Electrolytic capacitors (e-caps) are of particular importance for power, lighting, industrial and automotive applications. For these, Samwha has developed polymer-based products which have a very low ESR (equivalent series resistance), thereby reducing as much as is possible the capacity lost during charging and discharging processes.

Available in radial or SMD form, they are ideal for high-frequency applications with high DC currents. Double-layer capacitors expand the broad Samwha product range, which offers solutions for almost all applications.

 "In addition to their technical benefits, the Samwha products also have an outstanding price/performance ratio," says Stefan Sutalo, Senior Marketing Manager Film, Tantalum & Electrolytic Capacitors at Rutronik. "Moreover, in our twenty years of cooperation, Samwha has demonstrated its ability to react very quickly to market influences and expanding its production capacity accordingly. We have short communication channels and a history of very close collaboration with the Samwha Europe subsidiary in Frankfurt."  
  
Rutronik's Asian customers will be supplied with Samwha products directly via the warehouse in Hong Kong, thereby ensuring rapid and cost-effective delivery. "The demand for e-caps is currently very high in Asia due to the growth markets of lighting and automotive. So we are delighted that we are now also able to supply our European customers which have production sites in Asia with the Samwha capacitors," says Stefan Sutalo.  
  
Samwha focuses strongly on distribution in the sale and marketing of its products, it accounts for the majority of its business. Within the European distribution network, the largest share is allotted to Rutronik. "The strong commitment of the sales offices and product marketing has quickly ensured respectable sales," is the assessment of Y.D. Kim, Head of Samwha China. "This is not a trivial contribution as it is crucial to identify the correct specification for capacitors because their design with a liquid dielectric means they have a limited service life. The Rutronik Passive Team provides customers with the best support in this field. By expanding the franchise to Asia, we want to strengthen our position in various markets with increased development work, establish ourselves in new markets and further expand our cooperation with Rutronik."

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